CHICAGO, IL (November 16, 2021) – Intouch Group, a full-service global agency network serving the pharmaceutical industry, recently announced the promotion of Tina Breithaupt to SVP, Media Services.
Breithaupt’s enthusiasm for media began 20+ years ago, as she started her career in advertising. Today, her experience spans consumer packaged goods, finance, technology, and pharmaceutical, where her passion lies. As one of the original members of the Media team, she has been a vital asset to the growth of Media Services at Intouch.
“For the past 14 years Tina has worked tirelessly to make the Media department what it is today. She’s never backed down from a challenge, and she’s been a mentor, coach, and friend to many in this department. When there was only a whisp of a media offering, she was the one who stoked it into the blazing fire it is today – a true growth catalyst for this agency,” said Justin Chase, EVP, Head of Innovation and Media at Intouch Group.
Breithaupt has been integral in building the media services department — hiring talent, developing media resources, and growing Intouch’s client roster, as well as evolving media capabilities and applying a pharma lens to her work. Along with the thought leadership and overall strategic direction she provides for Intouch Media, in her new role, Breithaupt will be responsible for channel team operations, business development, media operations coordination, and the optimization of media projects.
“I look forward to continuing to use media channels to put potentially life-saving information in patients’, caregivers’, and HCPs’ hands and helping to facilitate conversations between them. It’s something I am passionate about,” said Breithaupt.
About Intouch Group
Intouch Group is a privately held full-service agency network, providing creative and media services, enterprise solutions and data analytics globally through ten affiliates in eight offices, including Intouch Solutions, Intouch Proto, Intouch Seven, Intouch Oxygen, Intouch International, Intouch Media, Intouch B2D, Intouch Analytics, Intouch Market Access, and Intouch Medical Communications. Collectively, Intouch Group employs more than 1,400 people. With a dedication to the life sciences, Intouch Group operates with the belief that there is no challenge too big to cure. Contact Intouch Group at firstname.lastname@example.org or visit them on the Web at intouchg.com.